Creating a Global Real Estate Platform

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Creating a Real Estate Platform for a Global Investment Company

DBB Software assisted a global real estate company by upgrading their main website. The scope of work included performance improvements, third-party integrations, single-host system transformation, and process automation.

Industry:

Real Estate

Team:

3 Full-Stack Engineers, 1 QA

Project State:

July 2017 - Ongoing

Country:

United States

Web Development

Optimization

Cloud

Background

The client approached DBB Software to receive assistance with their existing website. It had all the basic functionality but there were factors hindering the company. They included data security issues, lack of scaling flexibility, and limited ability to enter new markets.

Our specialists addressed all these issues and overcame our client's challenges. We improved the website security and updated certificates, completely refreshed it, and added support for APA (Asia-Pacific) and MENA (Middle East and North Africa) regions to secure the client’s ability to access new markets

Outcome

DBB Software completely renovated the client’s website. A new platform featured several improvements, such as:

Platform performance – We reduced load times and improved user engagement through platform redesign;
Global expansion – The company gained access to APA and MENA regions, as well as China;
Enhanced security – User trust was strengthened through robust security and personal data protection measures.

We completed everything the client requested. The resulting solution was a renewed and optimized platform to drive our client’s growth through access to new markets that considerably improved customer satisfaction

Main Product Features

An online platform that helps clients invest in a variety of real estate assets to maximize returns.

Management of real estate assets to improve operational efficiency and enhance value.

A sales and leasing marketplace for properties across different sectors.

Offers management services for properties to ensure their effective maintenance.

Real estate project management capabilities as well as property management and operations.

Business Context

JLL's product is a real estate platform aimed at providing comprehensive solutions for property management and transactions:

The company offers property & portfolio management;
Users can find & lease places;
Users can look for investment opportunities.

Challenges

Improve platform performance and user engagement.

Expand the platform’s reach into new global markets.

Ensure robust security and data protection.

Expand and improve your existing solution through innovation with us.

Solution

DBB Software experts completely reimagined the client’s website and provided a comprehensive set of solutions to improve its performance.

Website Improvements: The website's performance was optimized, resulting in faster load times and enhanced user experience. Flexibility and maintainability were improved, ensuring the platform can easily adapt to future changes. Durability was also increased, allowing the system to handle higher traffic and interactions.
Third-party Integrations: Integrated Azure Cloud DevOps and optimized CI/CD processes to streamline development and deployment. Added SalesForce and Sitefinity integrations to unify customer relationship management and content management systems.
Single-host System Transformation: Transitioned from a single-host system to a multi-tenant architecture, enabling the platform to serve multiple markets more effectively.
Process Automation: Automated the migration, processing, and unification of large datasets, reducing manual workload and errors, and enhancing data management efficiency.

As a result, the client received an optimized platform ready for their strategic market share expansion. The website delivers their services effectively and securely.

They have proved effective, managing a whole project within a team, from front-end and back-end development, going through DevOps, and handling releases.

Carlos Aguilar, JLL Technologies

Implementation

#1 Research and Analysis

Our experts started by conducting an in-depth analysis of the client’s requirements. They put a lot of effort into identifying the platform's weaknesses and areas for improvement. We also researched user preferences to find the most optimal solutions to integrate into the platform design.

#2 Iterative Development

We used agile methodology to adapt to the evolving requirements. Our development team used React, Azure Portal, CMS Sitefinity, Next.js, Nest.js, and Material UI as a tech stack to achieve the required goals. We also employed DBBS Pre-Built Components as a foundational layer to improve the platform’s robustness and scalability.

#3 Code Review and Testing

We maintained high quality standards during the development through extensive reviews and testing. Our team used several testing methods to identify and solve issues early in the development process.

#4 Working with Feedback

After launching the product, we continued to collect stakeholder feedback. This information allowed us to refine the platform even further, ensuring that it aligns with our client’s and user needs and expectations. We conducted regular meetings with our client to maintain consistent communication and keep them up to date with our progress.